empowher campaign

Client:
Nestlé

Goal:
To unveil the new diversity and inclusion resources in a novel and exciting format.

Result:
 With the increase in digital communication due to COVID-19, Nestlé needed their brand to be brighter and bolder in order to capture reader attention. . By using Nestlé’s color palette and an assortment of organic shapes, the brand became fun and inviting. In addition to the usual digital signs and website banners, the brand extended to coffee cups and t-shirts in order to create a starting point for conversations on diversity and inclusion.